This course covers
the basic principles of Microeconomics for entrepreneurship students. It introduces students to the economics of
the firm and how scarce resources are allocated by individual decision making
Furthermore, this course includes analysis of the theory of consumer behavior, theory of production and cost, pricing processes, and distribution of income under varying competitive conditions in a market economy. It also involves graphical and algebraic approaches to present the core of the analysis with the use of verbal approach to interpret graphs and numbers representing relationships between economic variables.